Monster Digital, Inc. Launches Virtual Reality (VR) Action Sports Camera Line

SIMI VALLEY, CA / ACCESSWIRE / October 13, 2016 / Monster Digital, Inc. (MSDI) (“Monster Digital” or the “Company”), which develops, markets and distributes Monster branded products for use in high-performance consumer electronics, mobile products and computing applications, today announced the launch of its virtual reality action sports camera line with Monster Vision VR. The Vision VR camera provides full, high resolution, 3600 field of view without need for stitching footage, facilitating competitive market and pricing dynamics. The Company also expanded its single lens action sports camera offering with the launch of its all-inclusive, modestly priced Monster Vision 1080p+ high resolution camera. The Company reports positive early customer feedback and uptake to-date.

Michael S. Levy, Senior Vice President and Chief Merchandising Officer of the Hudson Group said, “We are excited to add and feature Vision VR on our product shelves, as it well captures the needs of our dynamic traveler market as an all-in-one, premium, yet reasonably priced camera. Designed for ease of use and deployment, we note its benefits as a single VR camera that provides seamless creation of high resolution, full 3600 content. It also nicely complements our single lens Monster Digital action cameras, including the 1080p+, for our mobile, value traveler customer base. We look forward to growing and expanding Monster Vision product coverage across our outlets.”

David H. Clarke, Executive Chairman and CEO of Monster Digital stated, “We are thrilled to launch our VR action camera line and are encouraged by early feedback and orders received from our customers. We are committed to growing our portfolio and capturing share in the high margin, fast-growing action sports camera market.”

Jonathan Clark, Interim President of Monster Digital commented, “We are very pleased to offer a full and diverse selection of action sports cameras to our domestic and international customers. Our product strategy supports attractive features and accessories while maintaining moderate pricing, promoting our access across a large customer base and enhancing our competitiveness in the market. We look forward to rolling out our new 3600 Vision VR, VR 3.0 Goggles, and 1080p+ products in weeks to come and as we enter the Holiday season.”

The Monster Vision VR action sports camera has two 2200 super wide angle lenses that support HD video at 30 frames per second. Like other Monster Vision cameras, the VR comes with 13 accessories including a 16GB high speed microSD card, flexible tri-pod and RF remote. The Monster Vision iPhone and Android VR apps seamlessly stich videos to a true 3600/VR playback experience on smartphones while also supporting VR headsets for a truly immersive experience. With the included conversion software for Macs and PCs, VR action videos can be posted on popular 3600 social media websites such as YouTube® and Facebook™.

The new and improved Monster Vision 1080p+ action sports camera comes with enhanced features including an all glass 6-group lens, 8MP CMOS fixed focus lens with a 1700 wide angle. The 1080p+ records at a higher 60 fps for smoother motion video and 120 fps for better slow motion video recording. 12MP photos can now be taken simultaneously while recording videos. The 1080p+ comes with an impressive count of 15 accessories including a 16 GB memory card, water enclosure and many mounts and adapters allowing for immediate action video recording without the need for any additional purchases.

About Hudson Group

Hudson Group, the largest travel retailer in North America, is a wholly-owned subsidiary of international travel retailer Dufry AG (DUFN) of Basel, Switzerland. Hudson Group operates over 950 Hudson, Hudson News, Hudson Booksellers, cafes, specialty retail and duty free shops in 83 airports and transportation terminals in the United States and Canada, and operates in 24 of the top 25 airports nationally. Dufry operates over 2,200 stores in more than 60 countries and 370 locations, including airports and transportation terminals around the world.

About Monster Digital, Inc.

Monster Digital develops, markets and distributes Monster Digital branded products for use in high-performance consumer electronics, mobile products and computing applications. The Company designs and engineers premium action sports cameras and accessories, in addition to advanced data storage and memory products for professionals and consumers.

Monster Digital is a registered trademark of Monster Products, Inc. in the U.S. and other countries.

For more information about the company, please visit http://www.monsterdigital.com.

Forward-Looking Statements:

Some of the statements in this release are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, Section 21E of the Securities Exchange Act of 1934 and the Private Securities Litigation Reform Act of 1995, which involve risks and uncertainties. Such forward looking statements include, but are not limited to, Monster Digital’s drive to innovate and focus on the latest in evolving trends, introduction of its VR platform to European customers and growing its existing 1080 and 360 market. These statements relate to future events, future expectations, plans and prospects. Although Monster Digital believes that the expectations reflected in such forward-looking statements are reasonable as of the date made, expectations may prove to have been materially different from the results expressed or implied by such forward-looking statements. Monster Digital has attempted to identify forward-looking statements by terminology including “believes,” “estimates,” “anticipates,” “expects,” “plans,” “projects,” “intends,” “potential,” “may,” “could,” “might,” “will,” “should,” “approximately” or other words that convey uncertainty of future events or outcomes to identify these forward-looking statements. These statements are only predictions and involve known and unknown risks, uncertainties, and other factors, including those discussed under the heading “Risk Factors” in our Registration Statement on Form S-1 filed with the Securities and Exchange Commission on July 7, 2016, (Registration No. 333-207938). Any forward-looking statements contained in this release speak only as of its date. We undertake no obligation to update any forward-looking statements contained in this release to reflect events or circumstances occurring after its date or to reflect the occurrence of unanticipated events.

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